Company Overview

Paramount began operations in 2005, helping publishers, associations, and non-profit organizations use email to reach out to their constituents in an effective, affordable manner. The foundation of our company has always been protecting the integrity of our clients' brands by upholding the highest ethics when it comes to respectful email sending practices. Everyday our clients interact with a very well-received user interface and we continue to serve most of the same clients we first started working with four years ago.

As the email marketing industry grew, emphasis shifted from a "batch and blast" mentality toward increasing relevance through targeting and segmentation. The proprietary database we access through our relationship with Digital River (NASDAQ:DRIV) gives us a real competitive advantage by allowing virtually unlimited segmentation capabilities. As marketers learned more about the possibilities Paramount's unique database configuration offered them straight out of the box, we began attracting large retail clients who were eager to tap into our strategic knowledge and put the Digital River tools to work in cutting edge ways. The fact that we have always had a gifted creative team in house, with highly specialized online knowledge, has rounded out our offerings and kept processes streamlined and cost-effective for clients. It's exactly this blend of technology expertise and industry smarts that has helped us earn our reputation as the company that provides "the knowledge behind the technology."

Our technology backbone is Digital River which started back in 1994 and set out on a mission to become a leading provider of global e-commerce services. Today, Digital River is living its mission. The company is currently headquartered in Minneapolis, Minnesota, with offices and more than 1000 employees located across the United States, Europe and the Asia Pacific.

In 2006, the Digital River email sending volume topped the 1 billion mark for the 4th quarter alone, representing a two-fold increase over Q1. Digital River launched SureSend™ email delivery enhancement platform, including exciting new integrated delivery reporting tools and rounded out the year by being selected as Best Email Service Bureau by ClickZ.

2007 has provided Paramount a wonderful opportunity in Digital River's marketStudio integrated eMarketing suite. MarketStudio centralizes the tools and information today's marketer needs to maximize ROI across multiple online channels, including email marketing, web analytics, keyword bid management, and affiliate marketing. Learn more about marketStudio.

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